I attended Chris Jordan’s presentation on Tuesday, October 12. Since I interviewed Chris before the presentation, I expected a longer version of what he talked about during the interview. His presentation contained many of the same eye-opening material that he mentioned in his interview, but he emphasized more on his projects than his biography. Chris Jordan began his talk by saying “There is nothing special about me.” This surprised me because I have seen his work and I do believe it is special. However, he insisted that he is not special, but just loves what he does, and it shows. It is obvious that Chris Jordan is very passionate about his work. His mission is to open the public’s eyes to different issues facing us as humans and our planet. First, Jordan spoke briefly about his upbringing and how he got to where he is today. Detachment was a key concept in his upbringing; whether it was detachment with the world around him or the detachment of him with himself. Then, he spoke about his project known as “Running the Numbers.” This lasted most of the presentation, for good reason. Lastly, Jordan spoke about his newest project known as the Midway Island project. He is planning on returning to Midway to take more pictures of the effects of the Pacific Gyre (an enormous gathering of plastic in the middle of the Pacific Ocean). The Pacific Gyre is killing most of the albatross that live on Midway Island, and not too many people know about this. Jordan is trying to get people involved and let them know about this present tragedy. Furthermore, Jordan is planning on bringing students and a film crew with him in the spring. This way, he can show people the beauty and cuteness of the albatross that live on this island. (More can be learned at Midwayjourney.com)
Jordan’s most well-known work comes from his “Running the Numbers” project. This project is all about the idea of mass consumption and human tendencies. For example, one of Jordan’s pieces depicts 38,000 shipping containers, the number of containers processed through American ports every twelve hours. Many of the artwork in his “Running the Numbers” project is made in Photoshop. He takes a picture of certain objects in different positions, then he stitches those images together however many times he must in order to accurately show a certain statistic. This transcale imagery gives people a visual depiction to relate to the number statistics people hear. Jordan described his work as being able to put huge statistics in perspective in a way that people can understand.
As opposed to such artists like Robert Glenn Ketchum, Chris Jordan shows people the ugly side of what we are doing to the planet, and evokes change. Ketchum’s works show us the beauty of the world and makes one want to keep it that way. Both artists evoke change in community and society. However, they both choose different ways to evoke such change.
I was able to really connect with Jordan’s message about the tigers and how their depletion is increasing at an incredibly rapid rate. This piece shows what seems to be an orange frame with a black background. It depicts 3200 toy tigers, equal to the estimated number of tigers remaining on Earth. The space in the middle would hold 40,000 of these tigers, equal to the global tiger population in 1970. Personally, I would like to see this frame begin to refill. However, how could one person make such a significant difference?